The Anatomy of a Killer Brand
Every business owner knows it’s important to offer a high-quality product or service. But, lo and behold, with a high volume of competition, that’s not enough anymore. A unique identity is critical to stand out from the crowd—and effective branding is one key to thrive at this. So what makes one brand awesome and edgy, […]
Is Your Brand’s Social Media Stale?
Social media’s a lot of fun (celebrity tweets, Candy Crush or cat pictures—pick your own vice; I’ll take cat pics). But it’s not all fun and games. It’s a nifty marketing tool, too. But be that as it may, a brand’s pure existence on social media won’t drive the organic traffic mandatory for a strong […]
