Gary Vaynerchuk: Great Content Doesn’t Make Demands—Often
Advertising impresario Leo Burnett offered the following advice for making great content: Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. I’m going to add one more directive: Make it for your customer or your audience, not for yourself. Be generous. Be informative. Be funny. Be inspiring. […]
Domino’s Patrick Doyle: Adapting to the Customer
Turning Despair into HOPE
Reading List: Fail Fast, Fail Often
On the road to success, failure isn’t just an option—it’s a necessity, according to psychologists and career counselors Ryan Babineaux and John Krumboltz. The authors aren’t advocating that you purposefully set out to fail. Instead, they’re encouraging you to stop worrying about the possibility. Rather than fretting about making mistakes, they write, you should revamp […]
Todd Duncan: Keep Moving Forward
Reading List: On the Edge
Adventurer Alison Levine has skied to the North and South Poles, served as team captain of the first American Women’s Everest Expedition and scaled the “Seven Summits,” the highest peaks on every continent. So when Levine talks about high-impact leadership, she means it, literally and figuratively. Off the mountain, she is a leadership development consultant […]
Todd Duncan: Don’t Internalize Failure
John C. Maxwell: The If Factor
Once there was a young woman who complained to her father about her life and how hard things were for her. Adversity was overwhelming her, and she wanted to give up. As he listened, her father filled three pots with water and brought them to a boil. Into the first he put carrots, into the […]
Ryan’s World
In August 2002, as Larry King waited at Charles de Gaulle Airport in Paris for his flight to Los Angeles, he was approached by an eager young American. “I’m a big fan of yours,” the guy gushed. “I worship you. I idolize you.” After nearly two decades of hosting his CNN live-interview show, King was […]
How to Be a Human Magnet
I messed up. Royally. I could see it in their eyes and hear the emotion in their voices. I had thrown away my future. A future that up until the day before seemed so promising. I had dropped out of college as an 18-year-old junior. My father said not to call him again until I re-enrolled and […]
Reading List: The Economy of You
After the birth of her daughter, financial columnist Kimberly Palmer worried constantly about being laid off and landing in a fiscal pickle. While writing about the economic downturn for U.S. News & World Report, Palmer met people in similar situations who were supplementing their incomes with side gigs that they worked around their full-time jobs. […]
Jason Silva: One Disruptive Dude
Jason Silva, the photogenic host of Nat Geo’s highest-rated series launch, Brain Games, may be better known as the “wonder junkie” behind a series of inspirational videos and TED talks celebrating big ideas. Like how technology can extend our reach as humans or how the future may unfold if we unleash our transcendent creativity. Silva’s […]
