When It Comes to Goals, Don’t Let Perfect Get in the Way of Good
Know your acceptable outcomes: Good for saving the day in every pitching situation.
Anthony “Sully” Sullivan, star and co-producer of the Discovery Channel series PitchMen, has been the face of some of the world’s most innovative and successful brands that have racked up over a billion dollars in international sales, including OxiClean, the X5 5-in-1 Steamer, the Sticky Buddy and Smart Mop.
Born in Devon, England, Sullivan learned the craft of pitching in London’s exhibition halls in the 1980s. He moved to the United States in the early 1990s and teamed up with a manufacturing company to create the Smart Mop, which was an instant success in its debut the Home Shopping Network. HSN hired Sullivan as a primetime network show host, where he remained until 1998 when he left to form Sullivan Productions.
Sullivan Productions is the creative force behind many well-known household names, including Nutrisystem, ARM & HAMMER, Ped Egg and Swivel Sweeper, and has helped launch numerous brands including the H20 Steam Brand, Chef Ming Tsai's Aero Knife, Jennifer Flavin-Stallone's Serious Skin Care, and Joy Mangano, the subject of the Oscar-nominated film, Joy.
In his spare time, Anthony is an avid surfer and athlete, competing in races such as the St. Anthony’s Triathlon in Tampa, USA Swim, and the New York City Marathon.
Know your acceptable outcomes: Good for saving the day in every pitching situation.