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From Mindless Expansion to Focused Growth

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Macy’s, Intuit and Hilton use these traits to strengthen customer loyalty.

Should You Have a Podcast?

An independent talk show could boost your status. This is what you need to get started.

A Marketing Must: Lay the Groundwork

First things first: Know your clients intimately and build your reputation strategically.

How To: Publish a Book

Become a published authority.

How To: Brand Yourself

Increase results and become kind of a big deal by building your personal brand.

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The simplest way to get your customer's attention

Competitive Businesses Score Big during March Madness

Up your marketing game with the tournament's help.